IIC Ambassador Award Customer Experience Accreditation

The IIC Ambassador Award



The CPD accredited IIC Ambassador Award is a prestigious recognition that is designed to create customer champions. Whatever industry or sector you work in, this award is aimed at equipping you with the skills and knowledge to deliver a remarkable customer experience. It emphasises the importance of understanding customer needs and exceeding their expectations. By completing this course, you will gain valuable insights into building strong customer relationships and enhancing customer satisfaction, no matter what your role, or who you work with. The IIC Ambassador Award is completely yours, so you can add it to your cv and advertise it with pride as a personal qualification.

The course has reached the required Continuing Professional Development standards and benchmarks. The learning value has been scrutinised to ensure integrity and quality. This course can also count towards your CPD points.



Become an IIC Ambassador


The IIC Ambassador Award emphasises the importance of customer-centricity across job roles and industries. This means that regardless of your position within an organisation, be it a frontline employee or a manager, your role in creating exceptional customer experiences is instrumental. This course will provide insights and examples from various industries, showcasing how customer-centricity can be applied in different contexts. By understanding the broader impact of customer-centricity, you will be motivated to contribute towards a customer-centric culture within your organisation.



What's in it for me?


  • Develop new skills and enhance existing ones
  • Gain an industry-recognised, transferable CX award
  • Raises your profile within your role.

“I found the programme to be insightful and the knowledge gained will help me to enhance communications and customer experience.”


KH - Customer Engagement Manager

Corporate benefits


  • An award to add to your Employee Benefit package
  • Demonstrates a commitment to Customer Care and focus to your clients
  • Helps drive Customer Experience throughout the company.

“I would advise any company who may be looking to really enhance the importance of Customer Experience (CX) and drive client retention, to put their staff through this brilliant course. I feel it has really enhanced my team’s customer experience knowledge and will certainly help them in becoming true ambassadors in our strive to drive the importance of Customer Experience throughout the company. Once again, Investor in Customers (IIC) show they understand the marketplace and what true Customer Experience is all about.”


PO, Director, RSSB


Example Curriculum

  Introduction to IIC Ambassador Award
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  Understanding Customer Needs
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  Meeting Customer Needs
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  Delighting Customers
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  Engendering Loyalty
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  Service Recovery
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  Final Knowledge Test
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  Final Submission
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£445 plus VAT